Why QT is starting to track Foursquare
Wouldn’t you love to say that? I certainly would. The person behind the boast is Dennis Crowley, CEO of Foursquare. Om Malik has a nice post about why Foursquare is so hot. Here are a few snippets (the headings are from me — the indented text is from the post)
The user experience
it’s … addictive ….
The value proposition
… if you make software that allows people to discover new places and services, you can quickly build a database of “taste” and “cultural preferences.”
… structured datasets such as those being collected by Foursquare are going to become highly effective resources for cost-per-action advertising or even e-commerce revenue models.
“In the end, we want it to be the Netflix of places,”
So - let people have fun posting about what they do, and you get niche curation. This is becoming the post - search paradigm.