Paul Polak’s Common Sense
Looking to start up in difficult times? Giga offers some words of wisdom from social entrepreneur Paul Polak. Here are two of his quotes
Too many entrepreneurs build the product they want to build — not the one that’s needed.
Your business must have potential to scale. Remember, your market must include at least 1 million customers.
Here is a quote from a reviewer of his book “Out of Poverty: What Works When Traditional Approaches Fail“. Polak wants to make three things happen to eliminate poverty
Change the way design is taught in the west.
Change the way design is taught in developing countries.
Create a platform for 10,000 of the world’s best designers to address the practical problems of the other 90% of the world’s customers.”
Notice the learning orientation — According to Polak, “experts” do not have expertise on what is needed.